G.O.A.T. Mountain

This day is burgeoning with opportunity, and it is my singular responsibility to seize this moment to assert my power and talent over it.

Maceo Z. Keeling, Business Strategist and CEO of Asheville Business Accelerator. Photo: Urban News
Maceo Z. Keeling, Business Strategist and CEO of Asheville Business Accelerator. Photo: Urban News
The Conscious Corner by Maceo Z. Keeling, Sr. –

This day is burgeoning with opportunity, and it is my singular responsibility to seize this moment to assert my power and talent over it.

For far too long I have allowed people who are naysayers, sideline critics, haters, and do nothing folks, to influence my behaviors, thoughts and actions. These people do little, and complain when they have little.

I have often written about the importance of being present and acting now to affect the results you want in your own life.

My name first appeared in The Urban News in August 2012 in an article titled, “Success, Power, and a Real Nice Guy.” That was then, this is now. It’s been nearly 10 years and I have held myself back from writing my book, my story, my truth.

I have evolved since then, and I continue to find my voice. Hardly more than a meow at first, today I choose to ROAR! I will not accomplish this alone. I am grateful for the support of Johnnie Grant, and editor Moe White, who covers my flaws and faux pas, and encourages me to continue to write anyway.

With this article, I’m putting myself all the way out there. As I have stated many times, it is crucial to leverage yourself in order to achieve your goals. To that end, I am changing direction slightly and I want your help.

I am committing to write a book and deliver it to the public in 2022. I will choose one excerpt from a chapter every month and publish it in The Urban News.

If you like what you read and want more, I will have a page where you be able to subscribe and purchase each chapter, or preorder the book.

Just in case you missed the larger message here, this article is about doing it. Just do it!

I don’t suppose Moe White will shoot me over a typo, he hasn’t yet. This article is about putting yourself in the position to succeed with the help of others. It’s about showing up and showing out!

If you’d like to help, send me your input on which title you’d like to see for my new book. Here are the titles I’m considering:

• Jouney to G.O.A.T. Mountain: Motivation, Inspiration, Autobiography

• Escape to Manhood: Parenting Black Children—Keeling Code of Conduct (mostly for men and boys)

• Look Yonder: Culture, Practices, and Rituals of a Black family—Keeling Family Heritage

If you should see me around, ask me about my book. If you have something locked up inside you right now, let out. Anoint your ideas, give them wings and let them fly! Remember, you don’t have to be to great to get started but you do have to get started to become great!

Peace and Respect.


“Vision Is Not Enough – Clarity is Vital to Achieve Your Goals.” To book Mr. Keeling for speaking engagements, please phone (828) 989-6999.